How We Managed to Increase a Sydney Limo Hire Company’s Sales by 82%

How We Managed to Increase Sales For A Sydney Limo Hire Company

Increasing Limo Hire Sales

The cornerstone of all businesses is sales and marketing, by definition – without customers, there isn’t any company. Studying to be effective at limousine marketing ought to be your main priority. However, it’s additionally the most major challenge that the majority of new (and seasoned) limousine operators are faced with as they are attempting to build their company.

Whether you are new to the limousine sector, or experienced owner having trouble increasing the size of the operation, I personally can guarantee you that studying how to develop a predictable limo hire marketing process for winning over new customers includes the secret to making sure you are successful. If you don’t commit to efficiently marketing your services also is the most reliable predictor that an owner will fail. We developed a plan for a local limo hire company Lux Limousines Sydney . Lux Limousines are a competitve market player in the limo hire industry that was interested in increasing sales and customers.

The option is yours. However, if you’re curious about getting serious about making an actual business out of your efforts, this post explains the 5 pillars all great marketing is based upon.

Direct outreach

The most powerful of these 5 pillars includes creating a reliable plan for reaching out to your marketplace and providing them your services. It means:

  • Buying or building a list of prospective clients
  • Assessing the ideal method of getting in touch with them
  • Discovering what type of offer will get them to pick the phone up and contact you
  • Finding the ideal method of converting them to loyal customers who repeatedly return, and who enjoy referring you to their colleagues, family, and friends

It’ll take time, and some practice, yet it is the best method of creating reliable revenue within your limousine business.

Lux Limousines Sydney


Perhaps the queen of limo marketing, there isn’t any better spokesman for a business than a satisfied customer. People naturally are suspicious as you tell them how fantastic your company is, yet they will believe a 3rd party nearly implicitly. If your customer is somebody they already trust, such as a colleague or friend, the recommendation will be even stronger. Therefore, treating your clients like gold actually is a great marketing opportunity, not merely good business.

Furthermore, there are an abundance of ways to encourage customers to assist you in marketing your business including:

  • Hiring discounts
  • Subtle hint within handwritten thank you note

Strategic Partnerships

Amongst the quickest methods of bringing on a flood of fresh limousine customers is partnering with another business which already possesses the attention of those you would like to offer your services to. Perhaps it is a venue which may promote you as their provider of choice. Perhaps it is your area travel agent or management or concierge from local hotels. Partnering with an existing influencer may develop a huge shortcut to bring on a maintainable customer base, and it’ll dramatically keep your limousine marketing budget down.

Marketing Content

Consumers have more options than ever for who they conduct business with, and because of the Web, more data about who to select prior to them ever picking up a phone to obtain a quote. It might be a major challenge for limousine owners wanting to take shortcuts with their service options to save money, yet it also is a big opportunity for anybody who is great at what they do. Do you want to be the most desired and respected limousine service within your marketplace? Publish your expertise on the Internet and be the individual your prospects locate as they search for details about car or limo service in your locality. If you prove to them that you are knowledgeable, and that you’ll have their best interest in mind, they will not want to do business with anybody else.

Internet advertising

As you wish to locate a new lawn service, hair stylist, or furniture shop, who do you ask? If you are like the remainder of the world, you ask friends or search for help on the Internet. As a matter of fact, over 80 percent of consumers browse for data on Yelp, Google, and additional sites prior to making a purchasing decision. Therefore, it is more vital than ever to place your offer for services in front of as many individuals as you can online, and be certain that you are getting great feedback on social review websites. Thankfully, it also is simpler than ever to advertise a company on the same websites in which your future clients are browsing for assistance.

These 5 practices include the stepping stone to all successful businesses. Plus, you do not even require all 5 to begin. I have witnessed plenty of individuals build a small, yet successful, limousine company with two, three, or even one of these basic marketing principles.

Different Types of Metal Roofs in Australia

Different Types of Metal Roofs in Australia

Metal Roof Styles Australia

Recently I sat down with a client who is in the roofing trade in Brisbane Pro Build Roofing, we have been working on strategies to build a better customer experience. I was curious about the industry and we got to talking for hours about metal roofing. I thought it would make an interesting article. Here we share some information on the different kinds of metal roofs in Australia.

Metal roofs are made from tiles or one large flat sheet of metal material. They can be seen on many modernized homes throughout Australia.


For a thousand years copper has played a big role in construction and the architecture of roofs and homes. Copper roof shingles were established in the 3rd century B.C. where they were placed on top of the roof of the Loha Maha Paya Temple that is in Sri Lanka. Copper was also used in Roman times for the Pantheon in 27 B.C. and into European medieval culture. Another of the first metal roofs is the Hildesheim Cathedral which still stands today. The Renaissance castle of Kronborg is also equipped with copper and was renovated in 2009. In the earlier times metal roofing was formulated with large sheets made of galvanized steel.

Advantages and Disadvantages of Metal Roofing in Australia

The main advantage of metal roofing in Australia is the use of recycled material. Some of the disadvantages are the roofs can rust, metal thief’s look for these types of materials and the reception to electronic device is corrupted sometimes with metal roofing. The location you live can determine which kind of metal is best for your home. My client has a Queensland based roofing company and he recommends Colorbond roofing as a great material to choose for homes. It has many advantages and has become one of the most popular choices for home owners throughout Brisbane, Sydney and Melbourne.

Material Makeup of Metal Roofing in Australia

Metal Roofing Materials

There are numerous materials of roofing in Australia. These include:

  • Blends of zinc, silicon steel and aluminum. These types of materials can be known as galalume and Zincalume.
  • Metal sheets of tile. These can be stone coated or painted.
  • Corrugated galvanized steel. These materials were used in the past and with the economy focusing on living green they have started to make appearances again.
  • Copper. Copper is the main metal used in roofing throughout history. It is used because of all the advantages including long life spans, shielding of radiofrequency, protection from lightning, benefits of sustainability, durability, corrosion resistance and the low maintenance they need.
  • Stainless steel. Can be used as shingles or long rolls of sheets.
  • Stone coated steel. Natural product of stones with a colored coating made of ceramic. These types of roofing materials are made from acrylic coated steel of aluminum and zinc.
  • Aluminum. Known as having one of the longest life spans of all the materials used for metal roofing lasting well over 50 years in most instances. They offer protection from corrosion and are light in weight.
  • Lead. Lead is mainly used in porches and over hangs.

Coating on metal roofing

There are several different products that all metal roofs in Australia are coated with. Coating on metal roofing can help for life spans of the product and other functions as well. Due to the weather conditions in Australia, primarily the heat, coating metal roofing helps to reflect the heat generated from the sun. They can be coatings of:

  • Clear coating. This is applied to copper to help with the reflection of the sun and to avoid the buildup of moisture which in turn can jeopardize the roofing. These coatings are often a combination of materials including Lemon grass oil; paraffin oils Native E.I., linseed oil, Castor oil and Lemon oil. These coatings are normally repeated every 3 to 5 years.
  • Ceramic coating. This type of coating helps to reflect heat as well due to the Australian sub tropical weather. The color used is normally white that is in a matte finish.

Most Frequently Used Metal Roofing

Metal Roofing In Brisbane

There are some types of roofing that are the most common in Australia. These include:

  • Copper Roofs. Has been used since the early 18th century
  • Galvanized steel. This was the metal of choice in the history of Australia but has become less used compared to zinc and aluminum coated steel. It can however still be seen on many older homes.
  • Stone coated metal roofs
  • Flat seam metal that can be with or without soldered seaming
  • Standing seam roofs of metal that have concealed fasteners
  • Concealed fasteners on mechanically seamed metal. This is primarily used for roofing that has very large scopes.

The type of roofing has been evolving over the centuries. Australia has adapted and come up with different types of roofing. The main concern with metal roofing in Australia is the ability to reflect light from it because of the temperatures being able to reach so high during certain times of the year. There are tons of companies that can install and repair metal roofing throughout the country as well. Metal roofing has become popular this century because of its ability to be close to maintenance free, be fire resistance and be durable. These types of roofs are also heat resistant and energy efficient as well. Studies have shown that metal roofing can absorb close to 34% less heat than other materials including asphalt shingles. People who have changed roofing to metal roofs have also quoted that there was a 20% decrease on their energy bills. All metal roofing material is also made of around 60% to 65% recycled material helping the environment as well.

You can also find our more about the colorbond range by visiting:

How To Delegate in Your Business

Tips For Successfully Delegating Roles In Business


Business Delegation Guide

The growth and development of small business is fueled by a myriad of factors, delegation of duties being one of them. Just like any other administrative operation, successful delegation as a business grows is not a walk in the park, since it requires consideration of several factors. In this article, I shade some light on the practical details of successful delegation of tasks and responsibilities, though briefly.

Factors to consider before delegation

It is important to realize that a business grows in phases. Therefore, before delegating, you should consider the following factors:

  • Determine whether it is the best time to delegate
  • Determine the suitable type of delegation to be done, depending on the position of the business
  • Consider the levels of delegation that are appropriate. Be cost effective

General principles of delegation of roles

Delegation is neither an abstract assignment of tasks, dumping or abdication. However, it revolves around responsibility, authority and accountability. It targets all routine duties, the process of making minor decisions, answering routine questions and minor staffing problems. It should not instill the fear of losing power in the management, instead, it should free up the management for innovative business thinking, maximize the potential of the employees and build a professional employer-employee relationship.

What not to delegate

Though delegation is important in the success of a business, it is important to give delegation of some tasks a wide berth. For instance, it is not advisable to delegate an emergency or short-term task which requires training of staff. Delegating morale problems, personal issues or tasks that you are expected to complete personally leads to a “square peg in a round hole” situation. A task in which no one else in the department is qualified to do should not be delegated, if a small business envisions sustained growth and development.

The steps of successful delegation

Communication - Key to Successful Delegation

In order for delegation to be successful, it must be specific, measurable, agreed, realistic, time bound, ethical and recorded.

Here are a few steps to follow:

  • Define the tasks to be delegated and select the most appropriate individuals, backing each choice of an individual with a strong reason.
  • Set objectives and deadlines, and receive feedback where necessary.
  • Avail the necessary requirements.
  • Support the selected individuals in various capacities.

Golden tips for successful delegation

First things first. Good communication aids delegation a great deal. Moreover, it is important to plan how the delegation will be done in terms of briefing, demonstrating, coaching and developing. Clear instructions and guidelines are also important for successful delegation. One should also build confidence in the individuals or groups to be assigned different tasks. Once the delegation has been made, you should neither interfere nor control the performance of the individuals who have been assigned various tasks.

Delegation - Successful Growth

The delegation of duties as a business grows is a bit bureaucratic, though it is very essential in the growth of the business. However, I would advise human resource managers to factor in all the modalities of successful delegation of duties as outlined above. Indeed, successful delegation of duties is key to effective division of labor and specialization, which further sets the wheels of business growth into motion.

To Learn more on delegation you can visit the Wikipedia guide.